Menu

Blog Subscribe

Money and Pig 3 things that may be hurting your business…and costing you money Posted on May 24, 2017

Some things just go together. Batman and Robin. Macaroni and cheese. Romeo and Juliet. But, when it comes to the greatest duos of all time, any successful business decision-maker knows one stands above the rest: marketing and sales. Like any great team, they’re far more effective when they work together. Unfortunately, this isn’t always the […]


Tags: , , , ,
Airfoil Group - Innovative workplace solutions at CES 3 tips to engage your SMB audience Posted on May 11, 2017

Every May, the U.S. Small Business Administration (SBA) honors those companies that make up the lifeblood of America’s economy during National Small Business Week. This year’s series of events spotlighted a diverse array of businesses across all segments, from foodservice and technology to retail and healthcare. At the same time, many large corporations use this […]


Tags: , , ,
Awards Before you submit an award, read this Posted on April 27, 2017

I recently had the pleasure of serving as a judge for one of the communication industry’s leading awards programs. During the judging process, I began to realize the secrets that separate the award winners from those who submit awards only to have their submissions ignored. Many submissions came across the judge’s table, from large brand […]


Tags: , , , , ,
Death By CTA 5 tips to avoid death by CTA Posted on April 19, 2017

It always starts out innocently enough – you write a blog. Perhaps it’s the best blog of your life. Maybe it’s worthy of millions of views and thousands of likes. It includes a shining call-to-action (CTA): download a whitepaper that’s even better than the blog. Before posting your glorious blog, you send to a couple […]


Tags: , , , ,
Airfoil Group - 5 Ways to Make Your Content Marketing More Effective Give your brand lift with paid social advertising Posted on April 6, 2017

Social media is increasingly a pay-to-play space, and while that has been true for many years, it doesn’t mean brands need to break the bank to drive results. Take a look at a few of our campaigns to explore what paid social ads can do for your brand. Campaign 1: Awareness campaign for a regional B2B […]


Tags: , , , ,
Consumer-Tech-2 3 lessons from National Entrepreneurship Week Posted on April 6, 2017

Throughout the calendar year, there are days, weeks or even months devoted to certain causes or groups. Such is the case for entrepreneurship. One week a year, the U.S. celebrates an important segment of the economy – entrepreneurs. This year, Airfoil supported Microsoft’s leadership role in the conversation, shining a spotlight on some of the […]


Tags: , , , , , ,
AirFoil Group